Table data.csv (exported from youtube analytics)
Content type,Regular viewers,Casual viewers,Returning viewers,Views (co-viewed),Unique viewers,Stayed to watch (%),Watch time (hours),Subscribers,Engaged views,Average percentage viewed (%),Videos published,New viewers,Views,Thumbnail impressions,Thumbnail click-through rate (%),Average view duration
Total,44,609,653,18040,3516,0,459.2795,82,7544,2.14,12,1243,17855,78776,4.31,0:03:36
Live stream,44,609,653,18040,3516,,459.2795,82,7544,2.14,12,1243,17855,78776,4.31,0:03:36
Here is a summary of that data:
Overall performance
- Views: 17,855 (18,040 including co-viewed)
- Unique viewers: 3,516, of which 1,243 are new
- Watch time: about 459 hours
- Average view duration: 3 min 36 sec
- Average percentage viewed: 2.14%, which is very low and suggests the streams are long and viewers drop in and out
- Engaged views: 7,544 (about 42% of views)
- Subscribers gained: 82
- Videos published: 12
Audience mix
- Regular viewers: 44
- Casual viewers: 609
- Returning viewers: 653
- New viewers: 1,243
Discovery
- Thumbnail impressions: 78,776
- Click-through rate: 4.31%, which is around the typical range for YouTube, so the thumbnails are doing an okay job